Overview โ€” Hawoon Joh (์กฐํ•˜์šด), Product Engineer โ€” frontend, platform, and everything between

Product engineer based in Seoul.

Hawoon Joh ์กฐํ•˜์šด ยท Product Engineer โ€” frontend, platform, and everything between

Responsibilities

  • icloudhospital.com platform + backoffice
  • Marketing site and CMS
  • Automated SaaS delivery for client hospitals
  • synolink.ai, as product owner

I build products end to end. That started as frontend work โ€” Next.js and TypeScript โ€” and kept expanding, because the interesting problems never stayed in one layer. Today that means leading a small engineering team, planning a product line, and owning the pipeline that ships it.

Skills & stack

Frontend

5
  • Next.js
  • TypeScript
  • React
  • Tailwind CSS
  • Motion

Platform

6
  • Kubernetes
  • ArgoCD
  • Azure
  • GitHub Actions
  • CI/CD
  • Vercel

Practice

6
  • SEO / GEO
  • Web performance
  • Analytics and conversion
  • i18n
  • Design systems
  • Team leadership

Experience

Spatial design to production infrastructure, one self-taught step at a time.

  1. 2.1

    B.A. Spatial Design

    2020 ยท Kookmin University

  2. 2.2

    A non-dev job, and a growing itch

    2020โ€“21 ยท Design work

  3. 2.3

    Backend first โ€” Java and SQL

    2021 ยท Bootcamp

  4. 2.4

    Into the frontend

    2021โ€“22 ยท Self-taught

  5. 2.5

    Hired, then leading

    2022 ยท CloudHospital

  6. 2.6

    Planning a product line

    Now ยท SynolinkCurrent

Every step, I taught myself the next thing the work needed.

Principles

How I work.

  1. Performance and SEO are product features, not cleanup tasks.

    A page nobody can find and nobody waits for does not exist. Both belong in the plan, not the backlog.

  2. Build the tool that builds the thing.

    Visual editors, code generation, automated pipelines. If a task will happen a hundred times, the second time should already be cheaper.

  3. Never leave anything at POC level โ€” dig deeper into the details.

    A demo that works once proves nothing. The details are where a prototype becomes a product.

Work

Products I have built and led.

4.1

icloudhospital.com, at CloudHospital

At CloudHospital I own the frontend of icloudhospital.com and its backoffice, plus the marketing site and the CMS behind it. Building it was the first half of the job.

icloudhospital.com platform + backofficeMarketing site and CMSSEO and GEO improvementWeb performanceTraffic analysis and conversionOngoing maintenance

Automated SaaS delivery for client hospitals

  • Kubernetes
  • ArgoCD
  • Azure DNS
  • GoDaddy
4.2

synolink.ai, the suite

A modular SaaS suite for running an online business. Each product stands alone โ€” or plugs into the others as an extension. Product Owner โ€” shaping the direction of the suite.

synolink.aicmsinboxehr
Three products on one platform. Each runs on its own or as an extension of the others; EHR (dashed) is in development.
  • cms.synolink.ai

    Live

    Visual web builder

    Led client development

  • inbox.synolink.ai

    Live

    Omnichannel messaging

    Customer conversations from every channel in one inbox.

    Product planning as PO โ€” not hands-on development

  • ehr.synolink.ai

    In development

    Medical EHR

    An electronic health record platform, built to slot into the same suite rather than sit off to the side as a silo.

4.3

Side projects

content-builder

From personal project to the core of Synolink CMS

It started as a personal project and became the core of the cms.synolink.ai editor, the visual web builder in the Synolink suite.

shadcn/ui RJSF Form Builder ยท node-pr-versioning

Contact

Let's build something great.

Set in Archivo and Noto Sans KR. Built with Next.js, Tailwind CSS, and Motion.

ยฉ 2026 Hawoon Joh ยท Seoul

About | Hawoon Joh